company history

ARENAS is a diversified entertainment and media company founded over 20 years ago and has been recognized as the foremost authority in marketing entertainment products to U.S. Latino audiences.

ARENAS, with its unique team of experienced bilingual and bicultural executives, has worked on over 300 films and TV programs. ARENAS has developed and executed Hispanic targeted campaign strategies on behalf of major studio clients such as Universal and Disney, and networks such as ABC and PBS. The services which ARENAS offers include marketing strategy, creative advertising, media planning, media buying, research, publicity and promotions.

Unique Characteristics:

• 21 years experience with continuous growth.
• A seasoned management team possessing unique cultural insight into to the Latino marketplace.
• Innovative marketing ideas to effectively reach the U.S. Latino market, a market in constant evolution.
• Strong industry relationships.