promotions

ARENAS creates stand-alone initiatives, of any size, which will leverage the media to maximize the promotional exposure.

ARENAS builds campaigns which are relevant to the latest Latino market trends and lifestyles. The agency has field representatives in key Hispanic markets for national and regional program management. ARENAS also possess grassroots capabilities with niche marketing initiatives which focus on localized events and retailers to generate word-of-mouth amongst targeted Hispanic consumers.

• Screening Programs
• Sweepstakes/ Contests
• Retail Promotions
• Regional Event Coverage/Exposure

Through our Community Relations we leverage our strong agency ties with national and regional Latino community leaders and organizations. We focus on events which specifically appeal to the Hispanic consumer; thus, within the Hispanic community, we are not only able to expand awareness of our clients, but also to build credibility for our clients.